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Jeff Bezos - From D.E. Shaw to Amazon
November 14, 2016
In the 1990s, while working at hedge fund D.E. Shaw in NYC, Jeff Bezos was astounded to learn about the growth of the Internet - 2,400% a year. He decided he had to find a way to take advantage of the demand. He made a list of what he should sell online, eventually settling on books. Along with his wife, MacKenzie, Bezos drove across the country to Seattle, making revenue projections for his company the whole time.
- In 1994, he incorporated the company as Cadabra but switched to Amazon after a lawyer misheard the original name as “cadaver.”
- In 1995, Bezos sold the first book on Amazon.com: Douglas Hofstadter's Fluid Concepts and Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought.
- In 1997, Bezos took Amazon public - an unusual public offering for a tech company at the time. Amazon went public before it ever turned a profit. Bezos didn’t expect Amazon to be profitable for several years.
